The Australasian Recycling Label Program for Small-to-Medium Enterprises

The SME ARL Campaign is a new program designed to support small to medium-sized enterprises (SMEs) to make the switch to using the Australasian Recycling Label (ARL).


The SME ARL Campaign aims to raise awareness among SMEs about the benefits of adopting the ARL on their packaging. Through the campaign, APCO aims to grow the community of hundreds of businesses who are already providing accurate recycling information to Australian consumers. 


The campaign will be delivered in close partnership with the Australian Institute of Packaging (AIP), the National Retail Association (NRA) and the Australian Food and Grocery Council (AFGC). The project received grant funding from the Australian Government, to support SMEs to improve the sustainability of their packaging and to adopt the ARL.  


ARL Marketplace 

One of the core features of the campaign is the ARL Marketplace – a dedicated educational platform covering everything SMEs need to know about the ARL and sustainable packaging.


The ARL Marketplace is a one-stop-shop for free educational tools and resources designed to help small businesses take action to improve the sustainability of their packaging. Through the site businesses can access fact sheets, toolkits, action guides and a series of free online training videos. 


What does the SME ARL Campaign involve?

A variety of free educational tools, resources and events will be available to support small business owners to start using the ARL and take action to improve the sustainability of their packaging. This includes:

·        Training modules – Engaging and educational online training videos to help SMEs learn about the benefits of the ARL and sustainable packaging.

·        Events – A range of free events and webinars to help SMEs learn more about the program and its benefits.

·        Resources – SME excusive resources, including case studies, fact sheets, animations and action guides.


Visit the ARL Marketplace today to register your interest and stay up to date on the ARL and all things sustainable packaging.


Got any questions? Contact us at or call 02 8381 3735 today!